WE DON'T

JUST TASTE GOOD. 


WE DO GOOD.

WE DON'T

JUST TASTE GOOD. 


WE DO GOOD.

We believe real food tastes better. When it's sourced, prepared, and served responsibly, it makes people feel good about what they are eating.


That's why we created our Burger King for Good Charter. It drives us to stand up for what we believe in: keeping it real when it comes to our people, our food, and everything we do.


At its heart are the principles behind our ambitions, and they’re aligned with the UN Sustainability Development Goals (SDGs) which aim to end poverty, protect our planet and increase prosperity for all. Above all, we want to play our part in tackling climate change, addressing responsible consumption and providing opportunities for everyone.


And it feels good to be part of a business where the commitment is real.

Creating a good workplace for our people and making them feel valued is the key to our success in delivering a consistently great experience for the two million guests we serve each week. We will continue to be committed to helping all our employees reach their full potential in a business where there are no barriers to entry or limits to ambition.”


- Alasdair Murdoch, CEO

Doing good for the planet

We have ambitious goals in place to reduce our carbon footprint, and our emissions targets have been approved by the Science-Based Targets initiative. And we want to make sure we source in a responsible and sustainable way too, ensuring that all parts of our supply chain are managed with integrity.


We’ve already delivered some awesome results. Our menu includes many plant based options. We’ve removed plastic toys from kids’ meals. We’ve even developed policies for every commodity we used, from palm oil, to soy, tea, coffee, cocoa, timber and paper.

Our journey towards being a responsible business

Being a responsible business means flexing our muscles when it comes to doing good in the world. Not just for the environment, but for animals, our people, our customers, and the communities we serve.



We’re driving positive change across our supply chains, including putting a Farm Animal Welfare strategy in place that reflects our authentic approach.


Right now, all eggs within our supply chain are cage free. Our beef is British and Irish and reared and produced to the British Quality Beef standard and Irish Beef Standard. And many of our other ingredients are produced to independent farm assurance standards.



We want Burger King to be a great place to work, where people lead healthier lives and stay true to themselves, and to our principles of equality, diversity and fairness. It’s about training and developing everyone, creating an environment where we all feel welcome, and treating every person fairly, no matter their age, gender, ethnicity, disability, religion and sexual orientation.


We’re committed to living up to the British Retail Consortium's Diversity & Inclusion Charter. And our six pledges cover CEO accountability, recruitment transparency, career progression, line manager responsibilities, work environment and reporting.


So far, our achievements include a brand new approach to Diversity & Inclusion, new training and development strategies for restaurant crew and Whopper Support colleagues, and a renewed commitment to everyone’s wellbeing.



We want to be a good neighbour. And we’re making sure we live up to that ambition by supporting and helping the communities we serve. It’s about creating jobs and driving skills development, supporting local causes, reducing our carbon impact, and protecting quality of life and peoples’ wellbeing.


To date, we’ve co-funded research into the attitudes and behaviours around littering. We've made significant donations to multiple charities, including Hospitality Action, the Disasters Emergency Committee and Trees for Cities. We partner with UK Youth, and we pledged our full support to the National Business Response Network during the Covid-19 pandemic.



It’s important to us that we’re able to provide nutritionally balanced menus that are free from artificial ingredients, and which have clear and accessible nutrition and allergen labelling. We want our customers to be able to make informed choices, so we’ll always act responsibly when it comes to advertising and promoting our products.

Young people: we’ve got your back, too.

We've teamed up with the brilliant organisation, UK Youth to provide our expertise, network and influence as a respected and loved national brand.


The big idea is that we want to help build a society that understands, champions and delivers effective youth work that supports young peoples’ personal, social, and educational development.


Today, we’re playing our part in making sure more young people than ever in our local communities have access to life-changing opportunities youth work provides. We’re raising the profile of Burger King restaurants as a safe space for young people as well as being an employer of choice.


Most importantly, we’re giving our people the power to personally advocate for young people. And we’re all proud to be part of an organisation that plays such a vital role in supporting current and future generations.

The future is real - and we're helping to make it happen.

The future is real - and we're helping to make it happen.

WE DON'T

JUST TASTE GOOD. 


WE DO GOOD.

We believe real food tastes better. When it's sourced, prepared, and served responsibly, it makes people feel good about what they are eating.


That's why we created our Burger King for Good Charter. It drives us to stand up for what we believe in: keeping it real when it comes to our people, our food, and everything we do.


At its heart are the principles behind our ambitions, and they’re aligned with the UN Sustainability Development Goals (SDGs) which aim to end poverty, protect our planet and increase prosperity for all. Above all, we want to play our part in tackling climate change, addressing responsible consumption and providing opportunities for everyone.


And it feels good to be part of a business where the commitment is real.

Creating a good workplace for our people and making them feel valued is the key to our success in delivering a consistently great experience for the two million guests we serve each week. We will continue to be committed to helping all our employees reach their full potential in a business where there are no barriers to entry or limits to ambition.”

Doing good for the planet

We have ambitious goals in place to reduce our carbon footprint, and our emissions targets have been approved by the Science-Based Targets initiative. We want to make sure we source in a responsible and sustainable way too, ensuring that all parts of our supply chain are managed with integrity.


We’ve already delivered some awesome results. Our menu includes many plant based options. We’ve removed plastic toys from kids’ meals. We’ve even developed policies for every commodity we used, from palm oil, to soy, tea, coffee, cocoa, timber and paper.

Our journey towards being a responsible business

Being a responsible business means flexing our muscles when it comes to doing good in the world. Not just for the environment, but for animals, our people, our customers, and the communities we serve.



We’re driving positive change across our supply chains, including putting a Farm Animal Welfare strategy in place that reflects our authentic approach.


Right now, all eggs within our supply chain are cage free. Our beef is British and Irish and reared and produced to the British Quality Beef standard and Irish Beef Standard. And many of our other ingredients are produced to independent farm assurance standards.



We want Burger King to be a great place to work, where people lead healthier lives and stay true to themselves, and to our principles of equality, diversity and fairness. It’s about training and developing everyone, creating an environment where we all feel welcome, and treating every person fairly, no matter their age, gender, ethnicity, disability, religion and sexual orientation.


We’re committed to living up to the British Retail Consortium's Diversity & Inclusion Charter. And our six pledges cover CEO accountability, recruitment transparency, career progression, line manager responsibilities, work environment and reporting.


So far, our achievements include a brand new approach to Diversity & Inclusion, new training and development strategies for restaurant crew and Whopper Support colleagues, and a renewed commitment to everyone’s wellbeing.



We want to be a good neighbour. And we’re making sure we live up to that ambition by supporting and helping the communities we serve. It’s about creating jobs and driving skills development, supporting local causes, reducing our carbon impact, and protecting quality of life and peoples’ wellbeing.


To date, we’ve co-funded research into the attitudes and behaviours around littering. We've made significant donations to multiple charities, including Hospitality Action, the Disasters Emergency Committee and Trees for Cities. We partner with UK Youth, and we pledged our full support to the National Business Response Network during the Covid-19 pandemic.





It’s important to us that we’re able to provide nutritionally balanced menus that are free from artificial ingredients, and which have clear and accessible nutrition and allergen labelling. We want our customers to be able to make informed choices, so we’ll always act responsibly when it comes to advertising and promoting our products.

Young people: we’ve got your back, too

We've teamed up with the brilliant organisation, UK Youth to provide our expertise, network and influence as a respected and loved national brand.


The big idea is that we want to help build a society that understands, champions and delivers effective youth work that supports young peoples’ personal, social, and educational development.


Today, we’re playing our part in making sure more young people than ever in our local communities have access to life-changing opportunities youth work provides. We’re raising the profile of Burger King restaurants as a safe space for young people as well as being an employer of choice.


Most importantly, we’re giving our people the power to personally advocate for young people. And we’re all proud to be part of an organisation that plays such a vital role in supporting current and future generations.

The future is real - and we're helping to make it happen.


OUR BELIEFS

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